Thursday, September 30, 2010

Research, research, research

After a long stretch of ideating we've begun to move into our next stage... Research!  Our ideas continue to shuffle around as we explore them further and try and decide which ideas will create a substantial amount of value and which ideas are just worthless for us.

Already we've had to axe our favorite idea, the custom JMU Monopoly board.  Unfortunately all of the producers of custom-opoly boards we discovered required large 500+ bulk orders that we just don't have the capital for.  So alas, no JMU-opoly for now.


On a more positive note, we've been engaging with Freshman and questioning them to determine top needs and discomforts within the freshman class.  Currently one of the popular responses we've been receiving is that freshman experience discomfort because they frequently run out of necessities and bathroom supplies such as deodorant, shampoo, soap, toothpaste, fingernail clippers etc.  We're currently exploring the option of a necessity-package or a system of ordering bathroom supplies to capitalize this discomfort and create value for us and the freshman.

Also on our list of ideas are JMU boxer or boxer-briefs!  This one is very newly formed so we're not positive the bookstore will allow it yet, but we're excited to visit the bookstore this weekend and determine whether it will be possible.  We're also contacting people we know with experience in making customized clothing and learning from their experiences.

Perhaps the most exciting part about the entire process so far has been watching our ideas spawn more and more ideas.  We've bounced from JMU medicine balls all the way to valet services, blending student homework (will it blend), and even event hosting for different clubs. 

That's all for now, we'll post back soon with the beginnings of our plan implementation!

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